ETS Performance, a leader in youth sports training, has announced a major new partnership with VALD Performance, a global innovator in human measurement technology. This collaboration is set to transform the way athletes at ETS’ nationwide locations train and track their development, moving the industry further into a data-driven future.
Bringing Advanced Technology to Every Athlete
With the integration of VALD’s SmartSpeed Plus Timing Gates and ForceDecks force plates at every ETS facility, athletes now have access to real-time, objective data covering critical performance markers like speed, agility, force production, and movement quality. These state-of-the-art tools provide coaches with unprecedented insight, allowing for custom-built programs tailored precisely to each athlete’s strengths and improvement areas.
According to ETS CEO Jed Schmidt, “Partnering with VALD allows us to take our performance assessments to the next level… The insights we gain from VALD’s technology will enhance our programming and increase athlete engagement and accountability.” Coaches will also benefit from VALD’s massive global normative database, benchmarking local athletes against peers worldwide and adding fresh layers of motivation and context to each session.
Personalization, Accountability, and Real Results
The move to integrate VALD’s technology marks a new era for individualized, measurable athlete development. Athletes can better visualize progress while coaches fine-tune training based on scientific data rather than guesswork or broad averages. With more than 2 million athletes worldwide already leveraging VALD technology, the ETS-VALD partnership immediately places young ETS athletes on the cutting edge of sports performance assessment.
“By integrating technologies like ForceDecks and SmartSpeed into all ETS locations, we’re enabling coaches and athletes to track progress with precision and tailor development with confidence,” said Anthony Sinacore, VALD’s Vice President for North America.
Building the Next Generation of Elite Performers
ETS Performance, established in 2010, has long been recognized for producing high-level talent—boasting over 2,500 collegiate and more than 200 professional athletes, as well as deep ties with NFL wide receiver Adam Thielen. The organization operates more than 40 facilities across the Midwest and is celebrated not only for innovative sports training, but also for fostering education on recovery, injury prevention, and well-rounded athletic performance.
Now, by leveraging elite technology and comprehensive expertise, ETS is reaffirming its mission: providing the best possible tools and resources to help every athlete reach new heights.
